{"id":72348,"date":"2026-03-17T07:16:58","date_gmt":"2026-03-17T07:16:58","guid":{"rendered":"https:\/\/immo.lecourrier.es\/index.php\/2026\/03\/17\/le-chiffre-daffaires-du-e-commerce-augmente-de-29-en-espagne-en-2018-2\/"},"modified":"2026-04-04T08:23:03","modified_gmt":"2026-04-04T08:23:03","slug":"le-chiffre-daffaires-du-e-commerce-augmente-de-29-en-espagne-en-2018-2","status":"publish","type":"post","link":"https:\/\/immo.lecourrier.es\/index.php\/2026\/03\/17\/le-chiffre-daffaires-du-e-commerce-augmente-de-29-en-espagne-en-2018-2\/","title":{"rendered":"Le chiffre d&#8217;affaires du e-commerce augmente de 29% en Espagne en 2018"},"content":{"rendered":"<p><span dir=\"auto\" style=\"vertical-align: inherit\"><span dir=\"auto\" style=\"vertical-align: inherit\"><\/p>\n<p class=\"long\">L&#8217;ann\u00e9e 2018 aura rapport\u00e9 39.243 millions d&#8217;euros \u00e0 l&#8217;industrie du e-commerce. Le dernier trimestre repr\u00e9sentant \u00e0 lui seul 10.820 millions d&#8217;euros de chiffre d&#8217;affaires.<\/p>\n<p class=\"long\"><span class=\"times-dropcap\">D<\/span>ans son rapport publi\u00e9 le 12 juillet dernier, <a href=\"https:\/\/www.cnmc.es\/prensa\/CNMC\/el-comercio-electronico-roza-los-40000-millones-de-euros-2018\">la Commission Nationale des march\u00e9s et de la concurrence<\/a>\u00a0d\u00e9voile les chiffres du march\u00e9 espagnol du e-commerce. L&#8217;ann\u00e9e 2018 se cl\u00f4ture avec un chiffre d&#8217;affaires de 39.243 millions d&#8217;euros, soit une hausse de 29% par rapport \u00e0 2017.<\/p>\n<p>Rien que sur la p\u00e9riode d&#8217;octobre \u00e0 d\u00e9cembre, 10.820 millions d&#8217;euros ont \u00e9t\u00e9 engendr\u00e9s. Soit une augmentation de 26.9% par rapport \u00e0 2017.\u00a0 La raison ? Une \u00e9poque commerciale qui marque le d\u00e9but des achats de No\u00ebl, mais aussi le Black Friday et le Cyber Monday.<\/p>\n<p>Parmi les trois secteurs ayant le plus rapport\u00e9, on retrouve: les agences de voyage et les tour-op\u00e9rateurs (11,5%), le transport a\u00e9rien (8,6%) et l&#8217;habillement (6,8%).<\/p>\n<p>Dans ce rapport, on d\u00e9couvre \u00e9galement les habitudes des Espagnols. Ils ach\u00e8tent principalement sur des sites \u00e9trangers (50,7%), avant de se rendre sur des plateformes nationales (32,9%). Le reste des transactions (16,3%) correspond \u00e0 des achats \u00e9trangers r\u00e9alis\u00e9s sur des sites espagnols.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: right\"><strong>Camille S\u00e1nchez<\/strong><\/p>\n<p>&nbsp;<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;ann\u00e9e 2018 aura rapport\u00e9 39.243 millions d&#8217;euros \u00e0 l&#8217;industrie du e-commerce. Le dernier trimestre repr\u00e9sentant \u00e0 lui seul 10.820 millions d&#8217;euros de chiffre d&#8217;affaires. Dans son rapport publi\u00e9 le 12 juillet dernier, la Commission Nationale des march\u00e9s et de la concurrence\u00a0d\u00e9voile les chiffres du march\u00e9 espagnol du e-commerce. L&#8217;ann\u00e9e 2018 se cl\u00f4ture avec un chiffre [&hellip;]<\/p>\n","protected":false},"author":462,"featured_media":35926,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[212,233,234],"tags":[2076,1052,332,2077],"class_list":["post-72348","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-breaking-news","category-etudes","category-logistique-retail","tag-achats-en-ligne","tag-ecommerce","tag-espagne","tag-internet"],"acf":[],"_links":{"self":[{"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/posts\/72348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/users\/462"}],"replies":[{"embeddable":true,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/comments?post=72348"}],"version-history":[{"count":0,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/posts\/72348\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/media\/35926"}],"wp:attachment":[{"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/media?parent=72348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/categories?post=72348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/immo.lecourrier.es\/index.php\/wp-json\/wp\/v2\/tags?post=72348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}